Louis and Jan Tabor, owners of two locations in Wilmington, open their third Firehouse Subs franchise in Leland.

Leland has a new restaurant. Firehouse Subs opened its first location in Leland on Wednesday, September 30. Local franchisees Louis and Jan Tabor, who own two other Firehouse Subs locations in Wilmington, are excited to bring the Firehouse Subs chain to the people of Brunswick County.

The Tabors opened their first Firehouse Subs restaurant in Wilmington in 2006 and a second in 2008. Their son, Chris, has helped run one of their Wilmington restaurants for more than a decade and will now manage the new Leland restaurant.

“Owning and operating our family-owned restaurants has been a true passion for us, and we’re so excited to expand our business once again,” Louis Tabor says. “We get up every morning happy to go to work because we love what we do and believe we serve the best subs out there.”

Firehouse Subs serves a variety of hot specialty subs, piled high with premium meats and cheeses that are sliced fresh daily in the restaurant and steamed together to bring out the ingredients’ natural flavors and complemented with fresh produce and condiments. The restaurant offers catering options from sandwich and dessert platters to salads and snacks.

Fire House Subs Leland NC Logo

The Wilmington restaurants have garnered a loyal following, and the Tabors believe the same will happen in Leland.

“I love getting to know our regulars and making sure their experience with us is above and beyond,” Jan Tabor says. “They come in to celebrate birthdays, milestones and achievements like getting a new car or even buying a home. It’s been 14 years since we started this business, and it’s still amazing to hear our guests tell us they love our food and our service.”

The restaurant brand was founded by former firefighting brothers in 1994, and now there are more than 1,180 restaurants in 46 states, Puerto Rico and Canada. Each restaurant’s decor reflects the founding family’s decades of fire and police service with gear and photos donated by local fire departments.

The Leland location boasts a custom, hand-painted mural by Chief Mural Artist Joe Puskas, featuring a local hero from the Leland Fire Department in front of the Leland Town Hall and road that leads into town. The fire truck featured in the mural is a new vehicle the department is receiving next year. Since the opening of the first Firehouse Subs in 1994, Puskas and his team have painted more than 1,180 murals from his studio at Firehouse Subs Headquarters in Jacksonville, Florida.

The Tabors are dedicated to sharing the Firehouse brand’s commitment to giving back through Firehouse Subs Public Safety Foundation. A portion of every sale at any Firehouse Subs in the United States benefits the foundation, allowing it to achieve its mission of providing lifesaving equipment, funding and education to first responders and public safety organizations across the country. Additionally, each restaurant recycles five-gallon pickle buckets, available to guests for a $3 donation to the foundation. Donation canisters on register counters explain the nonprofit’s mission and collect spare change, while the Round Up Program allows guests to round up their bill to the nearest dollar. All funds raised benefit the foundation. The nonprofit foundation has granted more than $53 million to hometown heroes in 49 states, Puerto Rico and Canada. In the past 14 years, it has granted more than $121,000 in the Wilmington area.

Want to go?

Firehouse Subs
3572 Leland Town Center Road, Leland
Hours: 10:30 am to 9 pm daily
Online ordering, take-out and limited dine-in seating are available.

Pictured from left to right: Chris Tabor, Jan Tabor, and Louis Tabor